Remember when you first started your blog? You probably had a good reason for starting a blog. You started with a good intention, but as soon as you got going, you lost sight of the bigger picture. This post will show you how to set goals for your blog, measure them, and achieve them without losing sight. It’s important to know how to set up blogging goals for 2024 that will help you grow your blog.
This post may not be as important for you if you blog to have fun. However, it is more relevant to someone who views their blog as an online business.
This is for bloggers interested in blogging goal planning.
A well-run company will have a goal for the year, goals and tactics, as well as measurements (i.e., Key performance indicators (KPIs) and a timeline.
To make money blogging and to grow your blog year over year, you must have a measurable goal with a timeline. You’lll only prolongs your chances of failure.
This may be something that new bloggers don’t want to think about. It’s never too soon to have a plan.
How to Set Blog Goals using the SMART Method
How do you set goals for your blog? You might have heard about the SMART method of setting goals.
This is how it is divided:
S: Specific
The goal should be specific, not general.”Grow my Blo” is not exact, but “Grow blog traffic by 2000% in a month” is very precise.
M: Measurable
You can measure your success by knowing what you are starting from. You can determine your success by calculating the average number of page views per day or newsletter subscribers.
You should set a goal that you can actually measure. The goal” Grow blog traffic by 200″ will compare your Google Analytics sessions or pageviews (whatever your KPI is) between the beginning of your goal-setting project and the end date.
Achievable
It is important to set realistic goals. You won’t be able to reach your goal of 50,000 pageviews in a year if you have a brand-new blog.
Aim for smaller goals you THINK that you can reach. If you currently have 100 pageviews per day, you can likely increase this to 300 in a year without getting burned out.
R: Relevant
Your goals should be linked to your original reason for blogging. If you blog to earn money, then your goals should support your main goal: making money.
If you want to increase blog traffic, for example, you are doing it to increase the revenue you make from your ads. It’s not a good idea to improve your email list without using it to promote affiliate products or links.
T: Time Deadline
Setting a deadline for achieving your goal will keep you on track. This will allow you to see if your strategies and tactics are working towards achieving that goal.
You may have to adjust them. I set a mid-point deadline and a final date so I can make adjustments as necessary to reach the end date.
Measure Your Goals Regularly
You must also decide how you are going to measure your blog goals.
The tools you use to measure your success will vary depending on the goal.
Checking in on your progress is all that’s needed to achieve some goals.
You can check in on your progress by checking in every week, month, or midway, depending on how long you have left before the deadline.
You can change your strategy if it doesn’t work.
Types of blog goals for new bloggers
You can add more goals in the future!
Why? You’re still learning new things, and it won’t be easy to achieve your goals.
These goals must also be realistic and highly achievable. I’ve heard veteran bloggers tell new bloggers that they can earn $13,000 per month in their first blog year.
You can do it. They don’t tell you that you are blogging full-time, and they ignore it. They don’t tellends. Let’s face it: your blog is not the most important thing in your life. You have to put your full-time job, your family, your home, your school, or any other commitments before your blog.
What are the three most REALISTIC goals that you should have as a blogger?
Growing Blog Traffic
When setting blog goals, increasing blog traffic is likely to be at the top of your list.
Measure this blog goal after six months. Next, set a new goal at the one-year point.
As I have said previously, set realistic and achievable goals.
Expect your monthly pageviews to look something like this. (Pageviews could be lower, but that is okay)
This is a realistic way to increase blog traffic by incrementally 50-100 extra pageviews each month. It’s FANTASTIC if you can get more. Set realistic goals, and when you surpass them, you will know that you have done well. You’ll also feel good when you exceed your goals! You’ll notice your page views increase as you continue to create content and share it with others.
You will need to start working on SEO right away if you want your posts to appear on Google. It may take several months for your posts to show up on Google searches. You can also check out my book for beginners – Optimization It: ABeginner’s Guide to SEO For Blogs, where I go through the basics of optimizing your blog posts.
Create Great Content
As a blogger, one of the main goals you should set is to write well-written content.
It takes time to create a blog post your audience will enjoy (whether it is informative, inspirational, or entertaining).
It can take a few hours or a couple of days to format your blog, from researching the topic to writing it.
It usually takes me two days to write a blog.
The rest of the time, I will market it through my social media channels and my email newsletter.
I also use Facebook groups to promote it and drive traffic by leveraging my group members’ networks.
For new bloggers, I recommend establishing a regular: